Case Studies

Case Studies

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Case Studies

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Wall Street Bets Dapp

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Bitcoin OTC trading desk

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Secure, manage and trade tokens

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Popular site, crypto-casino games, bitcoin mining, and mobile wallet.

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iGaming + DEX on Binance Smart Chain.

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Crypto-enabled social network.

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Crypto debit card provider and exchange.

Challenge

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Keeping one step ahead of a rapidly changing marketplace is challenging for every entrepreneur in the blossoming digital assets sector.

No less for early stage startups with products that don't quite work as well as customers might hope or expect, and competitors that seem to come from every direction.

Approach

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Overall, the approach to supporting cryptocurrency startups is focusing on the right value proposition for a reachable target audience.

That focus provides enough growth to survive and thrive into new areas of product research and development.

Result

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As marketing lead of Wirex in 2017, Cyclic Media's strategy director built a marketing team of 18 and a customer base of 1.5M in little over 10 months.

Those same lessons are not easily applied to other crypto startups, but they serve as a benchmark and customer insight to build around for current day success in the crypto industry.

Recent Client Campaigns

We are in the startup phase for several crypto projects, building grassroots community, paid advertising, NFT launches, value proposition development, content marketing, staffing, revenue analytics implementation, and more.

Here are a few sample content pieces we can share to date.

What is WSBDAPP

BUSTA

WSBDApp: A New Era for Traders

NFT Marketing

How a NFT investment turned into a the world's first Crypto Exchange <> NFT Project partnership.

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Challenge

We needed to create a way to conjoint Cryptospace's and HappyLand Gummy Bears' communities.

While also give 88 bears the Cryptospace team bought a backstory. This needed to be developed into an eBook that will be minted into the ETH network.

Approach

Following both brands values, we developed a writing competition where anyone could submit a story of overcoming difficult circumstances. With the overall winner of the competition (based on community votes) getting a 3 ETH Gummy Bear NFT.

During the competition, we also developed the design of the book to be minted in the network and give them away to the 88 winning writers.

Result

The competition received widespread attention by not only HLGB's and Cryptospace's communities, but also external projects joined and wrote stories. Overall a boost in brand awareness for Cryptospace was seen in Twitter and Newsletter signups. HappyLand Gummy Bears' floor price rose during the contest.

Due to the success of the campaign, both brands stroke a partnership deal, becoming the world's first Crypto Exchange <> NFT project partnership. HLGB holders receive special exchange fee discounts in Cryptospace, and the exchange gets a crypto-savvy audience that knows where the best deals to buy crypto are.

About Cyclic Media, Inc.

Full-Stack Product & Marketing Agency

Launching a product successfully is not becoming any easier. Product and marketing departments need to juggle more than ever before. As tools become better, processes become semi-automated, and competitive threats emerge from every direction, Cyclic Media Inc. is your secret sauce for launch and growth success.

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Cyclic Media, Inc.

We're on LinkedIn and Discord. Here's our Strategy Director's Twitter. Or fill out the form below and we'll get back to you.

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Contact us for a discovery call.